If you’re an entrepreneur and beginning your
new beer venture, you may have all the essentials tied down for the
establishment itself. But what about the secondary things like theme and
decorations? At times, you may be at a loss of what to do in order to attract
the most diversified crowd. If you go too bright and modern or even niche, you
may only attract a younger crowd. However, if it’s too dingey, dark, and
enclosed, an older crowd may be reminded of old haunts and dive bars. If you
want a nice blend of both, though, think about these materials to include in
your establishment that will cost you next to nothing.
Tin.
Patches of tin or even bigger sheets of it is
a rustic and easy way of creating something other than a blank and monochrome
wall. You don’t even have to make the planks of tin evenly aligned, really.
Intersperse it among your open walls to make it look artsy and sporadic and
it’ll blend in just fine with some darker and more muted colors like black,
brown, and grey.
Cardboard.
Have you ever seen art made out of cardboard boxes? It’s quite amazing, actually. I came across some at a festival recently
and was almost inspired to buy some. Every piece seemed to have a 3D effect in
which a focal part of the art was painted on a secondary layer that protruded
from the background layer. I saw things from Invader Zim to other original art.
No matter what your establishment’s theme is,
contracting an artist to produce some original cardboard art could be a great
move for a younger generation to admire. The best thing is that you can provide
the medium with old cardboard boxes from beer containers. Think about if the
original art on these boxes was factored into
the new art on the cardboard. Classic.
Old
beer cans.
I’m not sure about you, but I love this idea.
Seeing old beer cans of classic breweries and brands is awesome to me,
especially to see how much logos and even cans have changed along the way.
Whether you do this with cans or bottles is up to you, but it’s a way to create
a little bit of “beer art” among your establishment. Think about lining them up
along walls on shelves, counters, or even tables. It’s a way of going antique
without dropping hardly any cash at all.
